Here’s how it works…

It begins with the client’s mission, understanding their goals and developing a customized strategy and plan. We then develop the ideal messaging for the campaign, strategically disseminate the message to targeted media outlets and platforms, use our vast network and experience to cultivate organic engagement and generate story momentum, our team of pros manage the campaign, gather and report progress metrics, and finally, we ensure the campaign produces tangible return on investment which is the all-important seventh (m) – money.